tms joins Women in Football on their mission towards gender equality
![Poster image of WIF with a green football and a white banner with text stating](https://www.tmsw.com/wp-content/uploads/The-Marketing-Store-Announcement-Asset-16x9-1.jpg)
tms is kicking off the year strong by becoming Women in Football’s (WIF) first corporate member of 2024. Women in Football is a network of professionals who are in sports marketing and want to provide support to their fellow female peers working in football/soccer. WIF’s objective is to increase women’s representation on all professional levels by challenging discrimination and lobbying for change in the industry.
tms became a corporate member to collaborate on initiatives which promote gender diversity and equity in the workplace. By engaging with the WIF community, we hope to share industry insights and best practices that give women the tools they need to thrive as professionals. Other sponsors of WIF include Sky Sports and the Premier League, giving members a wide array of perspectives to learn from.
At tms, we take gender inclusivity very seriously and are playing out part toward meeting HAVI’s commitment to achieving 35% female talent in global leadership roles by 2026. Read more about this benchmark in our The Better Future Blueprint. Our decision to join the WIF highlights our commitment to fostering an equitable work environment that champions women and encourages them to be in positions of leadership.
This membership is another step towards our mission to uplift women in business and create gender equality in the workplace at tms and beyond. Learn more about the sponsorship on WIF’s website.
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